The other day I was watching television and a Victoria's Secret commercial came on. I am always shocked at how they film these. Of course the women are all wearing lingerie and the music is usually dramatic. Often times, the commercials have no one talking in them; there are a few times though, and those usually consist of Heidi Klum, a supermodel with an international accent, or just a random woman with a british accent. The commercials emphasize the women's breast, legs, and body overall. The women are usually wearing heels and in a sexy position with wind blowing in their hair. If you have never seen a Victoria's Secret commercial, which I am sure you have, please click on the links I have below.
Since when did it become okay to show women in lingerie? If it is not okay to wear lingerie in the public, it should not be okay to show lingerie explicitly on T.V. Victoria Secret commercials make women want to look sexy. There was a commercial they had where throughout the commercial, they had someone saying "baby baby baby" over and over again (video is available on the bottom). Also, the Victoria Secret's fashion show is the only fashion show I know of that is advertised on regular television. This makes it available to everyone to watch. Why aren't other fashion shows advertised like this? I know Project Runway holds a fierce fashion show, but that is only available on cable; it is less accessible to the public. How is it that women in lingerie (being sexually objectified) can be shown to the public?
Victoria's Secret commercials not only attract the attention of females, they attract the attention of men as well. All the males in my life know what Victorias Secret is, but they have no idea what Betsey Johnson is. Betsey Johnson is a famous designer who creates clothing (dresses, swimwear, lingerie, shoes, etc.) for young women. I was reading an article the other day and someone at the University of MN conducted a study about bags and how they can impact how shoppers feel. The results suggested that women can feel sexy just holding a Victoria's Secret bag.
What is this world coming to?
Victoria's Secret Commercials:
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